Hi there, I’m Heidy Fernández Castillo a.k.a. Coco Castillo.
I am a multidisciplinary Art Creative Director and Graphic Designer with skills in crafting campaigns, visual identities, exhibitions, as well as editorial products and web design.
For over 16 years I’ve had the opportunity to help artists, art projects and brands to create, evolve and grow their visual presence and legacy. I believe creative solutions can benefit everybody, from personal brands to large corporations.
My approach is both strategic and creative, drawing from research and experience. I believe good design exists when form and function go hand in hand. My multicultural background allows me to see and think creative solutions different.
I’m passionate about high quality design, thought out to the last detail and tailor-made, sometimes minimal, sometimes colorful and always with good typography.
My versatile experience allows me to see the big picture and to implement it in a wide range of tasks, along side with my multi-layered network of freelancers.
I work highly responsible and fair. I'll be by your side and won't let go until the last detail is perfect. I am agile and able to direct teams and can also produce lots of work hands-on.
I am based in Berlin and available internationally.
Work Experience
2006 – current
Freelancer for Art and Cultural Projects,
Havana (Cuba), Spain & Berlin (Germany)
Freelancer for Art and Cultural Projects,
Havana (Cuba), Spain & Berlin (Germany)
2019 – 2022
Römer Wildberger, Advertising Agency.
Berlin, Germany
Römer Wildberger, Advertising Agency.
Berlin, Germany
2018
heimat, Advertising Agency.
Berlin, Germany
heimat, Advertising Agency.
Berlin, Germany
2017
Pretzlaw Communications, Communication Agency.
Berlin, Germany
Pretzlaw Communications, Communication Agency.
Berlin, Germany
2017
anschlaege.de, Design Studio.
Berlin, Germany
anschlaege.de, Design Studio.
Berlin, Germany
2016
Burg Giebichenstein Kunsthochschule.
Halle, Germany
Burg Giebichenstein Kunsthochschule.
Halle, Germany
2008 – 2012
Artecubano Ediciones, Art Publisher, National Art Council of Cuba (CNAP).
Havana, Cuba
Artecubano Ediciones, Art Publisher, National Art Council of Cuba (CNAP).
Havana, Cuba
Studies
2015
Master Communication Design,
Burg Giebichenstein Kunsthochschule Halle, Germany
Master Communication Design,
Burg Giebichenstein Kunsthochschule Halle, Germany
2008 – 2012
Diploma Communication Design,
ISDi (Instituto Superior de Diseño),
Design University of Cuba.
Diploma Communication Design,
ISDi (Instituto Superior de Diseño),
Design University of Cuba.
Languages
Spanish – Native language
English – Advanced, Level C2
German – Advanced, Level C2
English – Advanced, Level C2
German – Advanced, Level C2
Photography
My professional hobby