Client: Dannemann Premium Cigars and Cigarillos
2019–current
Branding, Packaging, Web Design, Social Media Campaigns, Brand Campaigns, Photo Shootings, etc.
Al Capone is an international cigarillo brand headquartered in Switzerland.
During my time at the agency Römer Wildberger, I was responsible for this account as Art Creative Director. Some time after I left the agency, they contacted me as they had decided to continue working with me. - So nice! :) -
Over the past few years I've worked on a variety of projects, from rebranding campaigns, several new SKU launches and Limited Edition Packs (LEPs), to social media campaigns, just to name a few.
At the same time, I handle larger projects for the different markets, including USA, Netherlands, Germany, Spain, Switzerland, Finland and Greece - such as major trade shows, brand activations, retail platforms, websites, newsletters, etc.
The overall goal of my work with them over the last few years has been to modernize their brand image in a rather conservative industry.
Al Capone's sales have soared in the last 3 years since we did our first campaign for them, especially in Spain, Germany and the USA. The brand has become more visible and sales have increased significantly. Satisfied customers have left many positive messages about the new, fresh brand image.
Here is a small selection of the projects that have made this success possible:
Limited Edition Packs (LEP) Germany 2021
Music summer festival limited edition, Spain. 2020.
Dispenser, tin box and lighters
Product visuals. Different markets and target groups.
Party Box Germany, 2021
Retailer's Platform Netherland, 2021
Newsletter Germany 2020

​​​​​​​Newsletter USA 2021
Examples Social Media Germany
Examples Social Media USA, 2021

Current main emotional visual. Photo shooting in Berlin.

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